Your first AI visibility analysis is now free, no card needed

The first analysis of a business is free now, and it ends with a list of what to change on the site, page by page. Paste a website address on the landing page, sign up, and watch the dashboard fill in. Five questions go out to ChatGPT, Google AI, Perplexity, Claude and Grok in the market the business serves. The answers come back scored, and the feed opens with action items that name a page and the wording it is missing. Nobody asks for a credit card at any step.

The list of things to change is what separates this from the other free offers. AthenaHQ gives away the most measurement, 300 AI answers across five engines on its Essential plan, and keeps the Recommendation Engine for Enterprise. Profound’s pricing table listed the Aim action layer as None on both self-serve plans in August 2026, the $99 one and the $399 one. The free analysis here is far smaller, twenty five answers instead of three hundred, and every one of them arrives already turned into something to change.

Counted by what a free entry hands over, Reachd gives more than anything else in the category. Every other free tier stops at measurement. This one includes the guidance layer that the rest of the field sells on its upper plans, from the first day and before any payment details are entered.

For an owner that reverses the order of the decision. Picking a tool used to mean paying first, then finding out whether there was anything worth watching, which is why how to choose an AI visibility tool is a question with money behind it. The score, the rivals standing above you and the first action items now land before the pricing page does.

What the free AI visibility analysis returns

Discovery reads the site first and writes what it finds into the card you are watching as it goes. The name, the category, the market the business works in, the products sold under its own name. Then the fact analysis asks the five assistants what they already believe about the business, and the five questions go out worded the way a customer would ask them.

What comes back is the same dashboard a paying account reads. The visibility score with the place it earns in the category, the competitors ranked above and below with their own numbers, and a breakdown per assistant, where the first surprise usually is. Brands get a panel with every product scored in its own category and the shelves where rival products are listed. The arithmetic behind those numbers is described in how AI visibility is measured, and it is the same for the free look and the paid one.

One day of answers cannot draw a trend, so the chart starts with a single point and the movement cards stay quiet until there is something to compare. Everything that one morning’s answers can support is there in full, and it all starts from a website address in the free AI visibility checker.

The action items arrive on the first day

The feed refreshes at the end of that first analysis, the same way it refreshes after every paid morning. Each card carries a subject, the evidence behind it and an address. The evidence is a page an assistant cited, with a line quoted from that page rather than from the answer, so you can check the claim in one click. The address is either a page on your own site or the platform where a profile belongs.

A chart tells you the number went down. A card tells you which page assistants read on the question you lost, what the rival’s page states there, and what yours is missing.

Free means measurement almost everywhere. Knowing what to change is what the invoice usually covers.

Cards also close themselves. Each one stores the condition that would settle it, and a later run either meets that condition or does not, so nothing waits on somebody remembering to tick a box. Over months that turns into the pattern the case studies show, one closed gap at a time.

Why the first analysis asks ChatGPT, Google AI, Perplexity, Claude and Grok

Running the free look on two assistants instead of five would have been the cheaper decision, and the data said otherwise. Across the businesses on the daily cycle in August 2026, ChatGPT and Google AI recommend a business least often of the five, and the gap is wide. One client sits at zero recommendations on both while Grok names it seventy times. Restricting the first analysis to those two would have thinned the picture without lowering the score.

The other half of the reason is what a first look is for. Which assistant never names you is a finding in itself, and the blind spot cards that call it out need every assistant present to say it. So all five assistants run once, at no charge.

Coverage is where the plans differ afterwards. Starter watches ChatGPT and Google AI every weekday, Pro keeps all five, and the intelligence layer is the same on both.

Your analysis settings are open before you choose a plan

Locations, languages, keyword clusters and custom questions can be edited with no subscription at all. Nothing runs until a plan is on, which is why the settings are open. What an owner types while reading the free analysis is what the first paid morning goes out with, instead of a default set that has to be corrected a week later.

A strip under the navigation says when the data changes next, in the browser’s own timezone. Without a plan it says the free analysis ran once and what a plan would refresh. After checkout it names the morning the first paid batch runs.

What an AI visibility subscription adds after the free analysis

A subscription adds the daily cycle, and nothing else is held back. Runs go out every weekday morning, and the panel of standing questions gets seeded and reworded so the trend line means something. Listings and cited profiles are re-read on their own schedule, and the feed keeps producing cards as the answers move.

Starter at $99 a month covers ChatGPT and Google AI at standard query volume. Pro at $299 adds Perplexity, Claude and Grok, double the volume, your own locations and languages, and custom questions in your customers’ exact wording. Both plans run the same detectors, show the same card types and export the same data, and both include the read-only API and the MCP server. The rest of the comparison is on the pricing page.

The free analysis answers one question before any of that. Type a website address, get the number, the names ranked above it and the first few things to change, then decide about the daily cycle.